Digital Marketing Executive
Job Description
- Develop and execute digital marketing campaigns across multiple channels, including email, social media, and search engines.
- Conduct keyword research and optimize website content for SEO.
- Manage and optimize pay-per-click (PPC) advertising campaigns.
- Create and curate engaging content for social media platforms.
- Monitor and analyze campaign performance using analytics tools such as Google Analytics.
- Identify trends and insights to optimize campaign performance.
- Collaborate with cross-functional teams to develop integrated marketing strategies.
- Stay up-to-date with the latest trends and best practices in digital marketing.
- MUST BE HAVING EXPERIENCE IN AI TOOLS.
Qualifications
- Bachelor’s degree in Marketing, Communications, or related field.
- Proven experience in digital marketing, with a strong understanding of SEO, SEM, social media marketing, email marketing, and content marketing.
- Experience managing PPC advertising campaigns, including Google Ads and/or Facebook Ads.
- Strong analytical skills and the ability to interpret data to drive decision-making.
- Excellent written and verbal communication skills.
- Highly organized with the ability to manage multiple projects simultaneously.
- Creative thinker with a passion for digital marketing and staying ahead of industry trends.
