SEO Specialist

Job Description

• We are looking for an experienced WordPress developer to support development, maintenance and management of Vendasta WordPress platform and other digital projects as assigned
• The successful candidate would be responsible for both back-end and front-end development, including creating WordPress themes and updating plugins
• You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks
• You will also manage all SEM campaigns on Google and Bing in order to maximize ROI

Your Impact

• Support websites within the WordPress platform quickly, following company standards and protocols
• Develop site layout and graphics by coordinating with other teams and working within a pre-established design.
• Design images, icons, banners, audio enhancements, etc
• Update existing websites in both HTML and WordPress
• Setup and maintain e-commerce websites
• Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
• Monitor daily performance metrics to understand SEO strategy performance
• Optimize copy and landing pages for search engine marketing
• Perform ongoing keyword discovery, expansion and optimization
• Research and implement search engine optimization recommendations
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Work with editorial and marketing teams to drive SEO in content creation and content programming
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

What You Bring to the Table

• Bachelors degree in Computer Science (considered an asset), or equivalent experience
• 2+ experience of building WordPress CMS websites using the best practice de facto standard plugins, Javascript and performance best practices
• 2+ years of experience in successfully developing and executing SEO campaigns
• Knowledge of existing inbuilt WordPress functions, customizing WordPress to support specific functionality, creation of custom post types, Theme/template integration.
• Good understanding of front-end technologies, including HTML5, CSS3, JavaScript, jQuery
• Understanding of search engine algorithms and ranking methods
• In-depth experience with website analytics tools (eg, Google Analytics, NetInsight, Omniture, WebTrends)
• Strong written and verbal communication
• Customer service experience and focus

Please be prepared to show us a portfolio of your snazziest accomplishments (WordPress, HTML, CSS, Php, Photoshop etc.).

Perks

• Benefits – Health insurance
• Paid time offs
• Training Career Development – Professional development plans, leadership workshops, mentorship programs, and more!
• Free Snacks, hot beverages, and catered lunches on Fridays
• Culture – comprised of our core values: Drive, Innovation, Respect, and Agility
• Provident Fund

Role: SEO

Industry Type: IT Services & Consulting

Department: Marketing & Communication

Employment Type: Full Time, Permanent

Role Category: Digital Marketing

Education

UG: Any Graduate

PG: Any Postgraduate